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Six Tools for Stress-free, Successful Inventory Management

Do you sell physical products in your WooCommerce store? Then you already know that inventory management is key to a successful shop. Thankfully, you can take advantage of tools that go beyond the basics so you can fulfill orders with confidence and speed. Why advanced inventory management matters When you’re...

Why a Service-Based Business Needs an Online Store

If you sell services, then you understand the importance of a strong online presence. It helps you reach clients, demonstrates that you’re professional, shares valuable information about your offerings, and gives you a platform to market your business. But have you considered creating an online store to sell your services?...

How to Crowdfund with WordPress

It’s amazing what a community can accomplish when it works together. Crowdfunding has empowered like-minded people to join hands and, through many small donations, fund charity efforts, exciting new innovations, and artistic endeavors. It’s easy to set up crowdfunding on your own website using WordPress and an eCommerce plugin like...

How Apple’s iOS 14 Update Impacts eCommerce Advertising

The much-anticipated iOS 14 update from Apple has arrived. And with it comes a slew of new changes for online marketers. These changes are just the first in a wave anticipated by other major players like Google — all of which will reduce marketers’ ability to track users and eliminate certain...

Increase Your Bookings: 13 Can’t-Miss Marketing Tips

Whether you book excursions, classes, or accommodation, marketing is an important part of your business plan. It helps you reach new customers, reconnect with previous ones, and grow your company.  But how do you successfully market your bookings, especially during the pandemic? We’ll walk you through 13 simple ways. 1....

The Best WooCommerce Shipping Options

As a business owner, you want to find that magic balance between charging enough to cover shipping costs, but not so much that you scare customers away. Shoppers want to feel like they’re paying a fair rate for reliable shipping that will deliver their goods quickly. But when you’re working...

Fewer Abandoned Carts, More Sales: Nine Proven Strategies

If you’re an eCommerce merchant, chances are you’ve experienced an abandoned shopping cart or two. An abandoned cart is when a potential customer starts an online order but backs out before completing their purchase.  Various studies point to an average cart abandonment rate of 68.81% with the most recent study...

Ten Ways to Nudge Customers to Make a Purchase

Building out your dream of store ownership is an exciting journey. You’re likely juggling a variety of priorities — developing or sourcing products to sell, ensuring your site provides an attractive and efficient user experience, and reaching the right audience. These things can be challenging, but the rewards are oh...

Nine Quick, Proven Ways to Increase Average Order Value

Which is easier: to sell something for $20 to 1,000 customers, or to sell something for $1,000 to 20 customers? Obviously, it depends on the product. But the idea behind this question is that if you can increase the amount of money you make per order, you don’t need to...

The Ultimate Guide to Local SEO for eCommerce — Seven Strategies

Search engine optimization (SEO) is an incredibly valuable marketing method. Though it’s a long-term strategy, when properly done, it can generate site traffic that’s actively searching for what you have to offer — all without any paid advertising! If you have a physical location or sell only to a specific area,...