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Is it time to switch to a new SEO tool?

30-second summary: The needs of an SEO agency are dynamic and change as the business grows From data accuracy to seamless functionality, the spectrum of SEO tools and their features is wide, but how do you decide? Five telltale signs that it might be time to start prospecting for new...

Using SEO data analytics to identify business gaps

30-second summary: Are your leads slipping through the cracks in these business gaps? SEOs have a great vantage point in the form of data that actively helps identify business opportunities and gaps SEO pioneer, serial entrepreneur, and best selling author, Kris Jones identifies three critical aspects that can be fixed...

Is Your Store Ready for Financing? Keys You Need to Know

Financing is an important part of the business world — one that can be intimidating to first-time and experienced entrepreneurs alike. But as your fledgling idea turns into reality or your part-time gig starts to demand full-time attention, the need for financing will probably make its way into view. It’s an...

Customizing Transactional Emails in WooCommerce

Staying in touch with your customers with timely, informative emails after they make a purchase is an important part of building your business. Businesses who do this well make shoppers feel valued and confident about their order, and their overall satisfaction will be high. This can lead to repeat sales...

Creating Amazing Content for Your Service-Based Business

Attracting new customers and prospects to your business largely relies on having high-quality content. You can push out this content in a variety of ways, which we’ll talk about in a moment. But first, you must have content that’s:  DesirableActionableHelpful IrresistibleTimely That’s what draws potential customers to service-based businesses. Why? Because...

eCommerce Has Changed Forever — Why It’s Time to Go Global

Just as the pandemic has transformed our attitudes about everything from attending live concerts to visiting friends and dining at restaurants, it’s also changed the way people shop. And nowhere has the shift to eCommerce been more dramatic than overseas. In less than a year, many developing countries leapfrogged into...

The Eight Things You Should Do First

While security measures are built into WordPress and WooCommerce, there are a few basic things new store owners should do to keep their customers, team, and data safe in the event of worst-case scenarios. Here are eight things all new WooCommerce store owners should do. 1. Choose a reputable host ...

Choosing the Best WooCommerce Extensions for Your Store

With more than four million active installs, WooCommerce has long been the go-to solution for adding shopping functionality to WordPress sites. And joining the Automattic family in 2015 increased the level of support and number of extensions available to grow your store. While having so many options is part of...

How to Take Amazing, Professional-Quality Product Photos

Engaging, well-executed images have been a critical sales driver since the days of mail-order catalogs. Customers should be able to view your product from multiple angles, examine details, compare color and size options, and see the product in real-world contexts — so your online store mimics an in-person shopping experience...

A Guide to WooCommerce Pre-Orders

When you accept pre-orders, you allow customers to order an item ahead of time, before it’s available, with the understanding that it will be shipped later.  Amazon, for example, often lets shoppers pre-order books at a discounted price a few months before they’re released. Phones, laptops, and video game consoles...